Agency: 72andSunny
CDs: Alyssa Georg and Scott Reedy
Design Director: Natasha Cirisano
Designer: Natalie Mayer
Audible
The spoken word has the power to engage our imaginations like no other medium can. As the leading producer and provider of audio content, Audible wanted to position itself as the entertainment brand that invites listeners to discover new worlds through their imagination.
We launched their new platform “More to Imagine” with an imaginative spot and a design system that brings all of Audible’s content together.
In this system, sound stretches on into infinity, forming the portals that transport our listeners to new worlds, perspectives, and dimensions.
Brand Toolkit
We created a full brand toolkit for Audible to use across the globe to launch the new platform internally.